Grow your brand with paid ads
Grow your brand
with paid ads
Grow your brand with paid ads
Marketing formulas for lead-gen businesses.
Not an agency, just growth experts.
Marketing formulas for lead-gen businesses.
Not an agency, just growth experts.
Marketing formulas for lead-gen businesses.
Not an agency, just growth experts.
Google Partner
Google Partner
Google Partner
Meta Partner
Meta Partner
Meta Partner
92%
Growth
6.5x
ROI
200+
Happy Clients
92%
Growth
6.5x
ROI
200+
Happy Clients
92%
Growth
6.5x
ROI
200+
Happy Clients
92%
Growth
6.5x
ROI
200+
Happy Clients
GET FOUND
⬡
GET NOTICED
⬡
GET LEADS
⬡
GET NOTICED
⬡
GET FOUND
⬡
GET LEADS
⬡
GET FOUND
⬡
GET NOTICED
⬡
GET LEADS
⬡
GET NOTICED
⬡
GET FOUND
⬡
GET LEADS
⬡
Ongoing Growth, Expertly Managed.
Ongoing Growth, Expertly Managed.
Ongoing Growth, Expertly Managed.
At Formulaik, growth isn’t just a goal—it’s a formula. Our team of experts blend data-driven strategies with your brand’s unique strengths, ensuring every move is deliberate and impactful. With deep industry knowledge and a proven approach, we transform your marketing efforts into reliable, consistent brand growth.
At Formulaik, growth isn’t just a goal—it’s a formula. Our team of experts blend data-driven strategies with your brand’s unique strengths, ensuring every move is deliberate and impactful. With deep industry knowledge and a proven approach, we transform your marketing efforts into reliable, consistent brand growth.
At Formulaik, growth isn’t just a goal—it’s a formula. Our team of experts blend data-driven strategies with your brand’s unique strengths, ensuring every move is deliberate and impactful. With deep industry knowledge and a proven approach, we transform your marketing efforts into reliable, consistent brand growth.
15
Years Experience
15
Years Experience
15
Years Experience
15
Years Experience
168%
YoY Growth
168%
YoY Growth
168%
YoY Growth
168%
YoY Growth
279K
Leads Generated
279K
Leads Generated
279K
Leads Generated
279K
Leads Generated
$311m
Client Revenue
$311m
Client Revenue
$311m
Client Revenue
$311m
Client Revenue
Our Expertise
Our Expertise
Explore our range of solutions and services to learn how we can grow your brand.
Explore our range of solutions and services to
learn how we can grow your brand.
Paid Ads
Paid Ads
Meta
Meta
Strategy
Strategy
Tiktok
Tiktok
Landing Page
Landing Page
Lead Generation
Lead Generation
Copy
Copy
Analytics
Analytics
Management
Management
Creative
Creative
Formulas
Formulas
Paid Ads
Meta
Strategy
Tiktok
Landing Page
Lead Generation
Copy
Analytics
Management
Creative
Formulas
Paid Ads
Meta
Strategy
Tiktok
Landing Page
Lead Generation
Copy
Analytics
Management
Creative
Formulas
Our Expertise
Explore our range of solutions and services to learn how we can grow your brand.
Paid Ads
Meta
Strategy
Tiktok
Landing Page
Lead Generation
Copy
Analytics
Management
Creative
Formulas
What’s Your Next Move?
What’s Your Next Move?
What’s Your Next Move?
Driving tangible, reliable results for our clients, whether it's higher sales conversions or improved engagement.
Driving tangible, reliable results for our clients, whether it's higher sales conversions or improved engagement.
Driving tangible, reliable results for our clients, whether it's higher sales conversions or improved engagement.
Looking to
grow
For established brands looking to scale and refine their traffic, leads and sales.
Looking to evolve
For brands looking for a strategic refresh to regain momentum and brand clarity.
Looking for advice
Strategic advice from industry experts with over 20 years of experience.
Looking to
grow
For established brands looking to scale and refine their traffic, leads and sales.
Looking to evolve
For brands looking for a strategic refresh to regain momentum and brand clarity.
Looking for advice
Strategic advice from industry experts with over 20 years of experience.
Looking to
grow
For established brands looking to scale and refine their traffic, leads and sales.
Looking to evolve
For brands looking for a strategic refresh to regain momentum and brand clarity.
Looking for advice
Strategic advice from industry experts with over 20 years of experience.
Looking to
grow
For established brands looking to scale and refine their traffic, leads and sales.
Looking to evolve
For brands looking for a strategic refresh to regain momentum and brand clarity.
Looking for advice
Strategic advice from industry experts with over 20 years of experience.
Growth that speaks for itself.
If you know any of these brands, then you’ve seen our work. Our commitment to our clients is month-on-month, year-on-year growth. Ready to join them?
How it works
From onboarding to launch.
Audit &
Alignment
Audit &
Alignment
Audit &
Alignment
We dive into what makes your brand unique,
your target audience, and where the growth opportunities are.
We dive into what makes your brand unique, your target audience, and where the growth opportunities are.
We dive into what makes your brand unique, your target audience, and where the growth opportunities are.
We dive into what makes your brand unique, your target audience, and where the growth opportunities are.
Strategise
& Build
Strategise
& Build
Strategise
& Build
We develop a strong 6-month strategy tailored to your goals creating campaigns that resonate with your audience and promote your best features.
We develop a strong 6-month strategy tailored to your goals creating campaigns that resonate with your audience and promote your best features.
We develop a strong 6-month strategy tailored to your goals creating campaigns that resonate with your audience and promote your best features.
Launch &
Refine
Launch &
Refine
Launch &
Refine
Your campaigns go live, and we continuously refine them. Analyzing the data as we go to ensure they perform at their best and deliver consistent growth.
Your campaigns go live, and we continuously refine them. Analyzing the data as we go to ensure they perform at their best and deliver consistent growth.
Your campaigns go live, and we continuously refine them. Analyzing the data as we go to ensure they perform at their best and deliver consistent growth.
Tools we use
Tools we use
Tools we use
Slack for chat
Slack for chat
Slack for chat
Loom for updates
Loom for updates
Loom for updates
Canva for design
Canva for design
Canva for design
Figma for mockups
Figma for mockups
Figma for mockups
Agency Analytics for reporting
Agency Analytics for reporting
Agency Analytics for reporting
Stripe for payment
Stripe for payment
Stripe for payment
Meta
Meta
Meta
Squarespace
Squarespace
Squarespace
Wordpress
Wordpress
Wordpress
Tiktok
Tiktok
Tiktok
Platform expertise
Platform expertise
Platform expertise
Retainer pricing
We offer tiered marketing packages designed to meet your specific needs and budget.
2/4 Spots Available
Starter
Starter
30+ hours a month dedicated to your account
Perfect for: Businesses looking to start with targeted campaigns to drive results.
From
$3800+GST /mo
$3800+GST /mo
What's included:
30+ Team hours a month
Dedicated Account Manager
Google Ads Setup & Management
Monthly Reporting Calls
Weekly Optimisation
24/7 Real-time reporting analytics
1/3 Spots Available
Pro
Pro
50+ hours a month dedicated to your account
Perfect for: Growing brands ready to scale with multi-channel campaigns.
From
$6800+GST /mo
$6800+GST /mo
What's included:
50+ Expert team hours a month
Dedicated Account Manager
Google Ads Setup & Management
Meta Ads Setup & Management
Monthly Reporting Calls
Weekly Optimisation
24/7 Real-time reporting analytics
Enhanced Audience Segmentation
Quarterly Competitor Analysis
1/2 Spots Available
Premium
Premium
70+ hours a month dedicated to your account
Perfect for: Established brands seeking comprehensive, data-driven growth.
From
$9800+GST /mo
$9800+GST /mo
What's included:
70+ Expert team hours a month
Dedicated Account Manager
Dedicated Account Strategist
Omni Channel Setup & Management
Enhanced Audience Segmentation
Quarterly Competitor Analysis
Custom monthly Reporting Calls
Fortnightly status check-ins
Weekly Optimisation
24/7 Real-time reporting analytics
Setup Work
Setup Work
Setup Work
Website & Ad Audit
Website & Ad Audit
From $1300+GST
Ensure your digital presence is optimized from the start. We’ll dive into your website and ad performance, identifying areas for improvement to set you up for success.
Access our price guide
Access our price guide
Access our price guide
We believe in transparent pricing & quality work. You can download our full services price guide to see how Formulaik fits your budget.
We believe in transparent pricing & quality work. You can download our full services price guide to see how Formulaik fits your budget.
We believe in transparent pricing & quality work. You can download our full services price guide to see how Formulaik fits your budget.
Download
Download
Download
Download
Case Studies
With a foundational approach, we've helped our clients grow long term.
Zoomo
Zoomo
Zoomo
Commercial E-Bike Hire
Commercial E-Bike Hire
Sydney-based, global brand
Sydney-based, global brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
Starting with a single store in Melbourne, we developed, launched and managed their rollout and growth globally over 3 years, taking Zoomo from an idea to a $100m+ brand.
Starting with a single store in Melbourne, we developed, launched and managed their rollout and growth globally over 3 years, taking Zoomo from an idea to a $100m+ brand.
Achievements:
Achievements:
13 new stores launched globally
13 new stores launched globally
413% YoY growth across AUS, UK & US
413% YoY growth across AUS, UK & US
30% decrease in the global cost of customers
30% decrease in the global cost of customers
Hub Australia
Hub Australia
Hub Australia
Premium Coworking & Event Spaces
Premium Coworking & Event Spaces
Melbourne-based, national brand
Melbourne-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
From launching and promoting over a dozen locations, to navigating the pandemic, we're a proud partner in Hub Australia's long term growth.
From launching and promoting over a dozen locations, to navigating the pandemic, we're a proud partner in Hub Australia's long term growth.
Achievements:
Achievements:
11 new locations successfully launched in 4 years
11 new locations successfully launched in 4 years
Thousands of new signups nationally across 5 states
Thousands of new signups nationally across 5 states
No. 1 coworking brand across Google, Meta & offline
No. 1 coworking brand across Google, Meta & offline
Wisr
Wisr
Wisr
Australia's First Neo-lender & Fintech Leader
Australia's First Neo-lender & Fintech Leader
Sydney-based, national brand
Sydney-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
Launching Australia's top fintech app to #10 on the iOS App Store in our first month, we helped them grow into a $98 million company with 120 person strong team in 5 years.
Launching Australia's top fintech app to #10 on the iOS App Store in our first month, we helped them grow into a $98 million company with 120 person strong team in 5 years.
Achievements:
Achievements:
60,000+ credit score applications in 2 years
60,000+ credit score applications in 2 years
2,500+ new loan applications generated
2,500+ new loan applications generated
193% YoY growth across their 3 brands
193% YoY growth across their 3 brands
DIY Blinds
DIY Blinds
DIY Blinds
Premium Custom Blinds & Curtains
Premium Custom Blinds & Curtains
Melbourne-based, national brand
Melbourne-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
DIY Blinds is one of Australia’s leading blind and curtain manufacturers selling direct to consumers. We worked to optimise their spend, campaigns and conversion rate online.
DIY Blinds is one of Australia’s leading blind and curtain manufacturers selling direct to consumers. We worked to optimise their spend, campaigns and conversion rate online.
Achievements:
Achievements:
26% increase in monthly advertising sales
26% increase in monthly advertising sales
37% increase in website conversion rate
37% increase in website conversion rate
59% Year-on-year growth
59% Year-on-year growth
Prologue by NIDA
Prologue by NIDA
Prologue by NIDA
Professional Development for Gen Z/Millenials
Professional Development for Gen Z/Millenials
Sydney-based, national brand
Sydney-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
Brand Development
Brand Development
We worked in partnership with NIDA to help them launch Prologue by NIDA, their first original brand and product offering in-market, across paid ads, socials, PR and more.
We worked in partnership with NIDA to help them launch Prologue by NIDA, their first original brand and product offering in-market, across paid ads, socials, PR and more.
Achievements:
Achievements:
Featured on Pedestrian, Sydney Herald and The Morning Show
Featured on Pedestrian, Sydney Herald and The Morning Show
Successful Influencer, PR & Digital Ad campaigns
Successful Influencer, PR & Digital Ad campaigns
Drove sales and demo inquiries nationally
Drove sales and demo inquiries nationally
Your success is our success!
Here’s what our clients have to say about working with us.
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
5.0 on Google
5.0 on Google
5.0 on Google
5.0 on Google
5.0 on Bark
5.0 on Bark
5.0 on Bark
5.0 on Bark
5.0 on LinkedIn
5.0 on LinkedIn
5.0 on LinkedIn
5.0 on LinkedIn
FAQs
FAQs
FAQs
Got questions? No problem! If you cant find the answer here feel free to get in touch.
Got questions? No problem! If you cant find the answer here feel free to get in touch.
Got questions? No problem! If you cant find the answer here feel free to get in touch.
What sets Formulaik apart from other marketing agencies?
We’re not an agency—we’ve seen the pitfalls of agency life: endless upselling, overloaded teams, and empty promises. With years of industry experience, we’re here to focus on what truly matters: doing great work with great people. Nothing excites us more than seeing our clients succeed and grow.
Can you provide a strategy or audit first?
What if I just want some advice?
How quickly can I get ads live?
Do you provide training so I can do it myself?
Do you do SEO?
What sets Formulaik apart from other marketing agencies?
We’re not an agency—we’ve seen the pitfalls of agency life: endless upselling, overloaded teams, and empty promises. With years of industry experience, we’re here to focus on what truly matters: doing great work with great people. Nothing excites us more than seeing our clients succeed and grow.
Can you provide a strategy or audit first?
What if I just want some advice?
How quickly can I get ads live?
Do you provide training so I can do it myself?
Do you do SEO?
What sets Formulaik apart from other marketing agencies?
We’re not an agency—we’ve seen the pitfalls of agency life: endless upselling, overloaded teams, and empty promises. With years of industry experience, we’re here to focus on what truly matters: doing great work with great people. Nothing excites us more than seeing our clients succeed and grow.
Can you provide a strategy or audit first?
What if I just want some advice?
How quickly can I get ads live?
Do you provide training so I can do it myself?
Do you do SEO?
What sets Formulaik apart from other marketing agencies?
We’re not an agency—we’ve seen the pitfalls of agency life: endless upselling, overloaded teams, and empty promises. With years of industry experience, we’re here to focus on what truly matters: doing great work with great people. Nothing excites us more than seeing our clients succeed and grow.
Can you provide a strategy or audit first?
What if I just want some advice?
How quickly can I get ads live?
Do you provide training so I can do it myself?
Do you do SEO?