Need an expert eye on your Google Ads?
Need an expert eye on your Google Ads?
Need an expert eye on your Google Ads?
Book a free audit with our Google Ads specialists
Book a free audit with our Google Ads specialists
Grow your brand
with paid ads
Most accounts are trapped in a feedback loop, optimising for low-intent clicks. We rebuild your systems so your budget flows toward real enquiries and closed deals
Most accounts are trapped in a feedback loop, optimising for low-intent clicks. We rebuild your systems so your budget flows toward real enquiries and closed deals
Most accounts are trapped in a feedback loop, optimising for low-intent clicks. We rebuild your systems so your budget flows toward real enquiries and closed deals
We fix the gaps between clicks & customers
We fix the gaps between clicks & customers
We fix the gaps between clicks & customers
Agencies optimise for metrics. We optimise for outcomes.
Formulaik partners with growth-focused brands to design, refine, and scale Google Ads as a core acquisition channel.
We blend performance marketing, conversion rate optimisation, and data strategy to help businesses grow with clarity, confidence, and measurable results.
Agencies optimise for metrics. We optimise for outcomes.
Formulaik partners with growth-focused brands to design, refine, and scale Google Ads as a core acquisition channel.
We blend performance marketing, conversion rate optimisation, and data strategy to help businesses grow with clarity, confidence, and measurable results.
Agencies optimise for metrics. We optimise for outcomes.
Formulaik partners with growth-focused brands to design, refine, and scale Google Ads as a core acquisition channel.
We blend performance marketing, conversion rate optimisation, and data strategy to help businesses grow with clarity, confidence, and measurable results.
Access our Free Audit
Access our Free Audit
Access our Free Audit
Wondering why your ads aren’t converting? Let’s find out.
Explore our range of solutions and services to
learn how we can grow your brand.
Paid Ads
Meta
Strategy
Tiktok
Landing Page
Lead Generation
Copy
Analytics
Management
Creative
Formulas
Paid Ads
Meta
Strategy
Tiktok
Landing Page
Lead Generation
Copy
Analytics
Management
Creative
Formulas
Stop guessing.
Start scaling.
Stop guessing.
Start scaling.
Stop guessing.
Start scaling.
Here’s what you’ll get:
Campaign Analysis: Is your ad spend delivering the ROI you need?
Landing Page Review: Are you losing leads with poor design or messaging?
Tracking & Analytics Check: Are you measuring what truly matters?
Here’s what you’ll get:
Campaign Analysis: Is your ad spend delivering the ROI you need?
Landing Page Review: Are you losing leads with poor design or messaging?
Tracking & Analytics Check: Are you measuring what truly matters?
Here’s what you’ll get:
Campaign Analysis: Is your ad spend delivering the ROI you need?
Landing Page Review: Are you losing leads with poor design or messaging?
Tracking & Analytics Check: Are you measuring what truly matters?
Your growth partner, backed by data-driven strategies.
Your growth partner, backed by data-driven strategies.
Your growth partner, backed by data-driven strategies.
At Formulaik, we specialize in scalable, predictable growth for your business. Whether you're looking to drive more sales and bookings, or lower your customer acquisition cost, our proven marketing formulas are designed to deliver results.
At Formulaik, we specialize in scalable, predictable growth for your business. Whether you're looking to drive more sales and bookings, or lower your customer acquisition cost, our proven marketing formulas are designed to deliver results.
At Formulaik, we specialize in scalable, predictable growth for your business. Whether you're looking to drive more sales and bookings, or lower your customer acquisition cost, our proven marketing formulas are designed to deliver results.
What we do best:
What we do best:
What we do best:
What we do best:
Digital Marketing
Digital Marketing
Digital Marketing
Digital Marketing
SEM Optimisation
SEM Optimisation
SEM Optimisation
SEM Optimisation
Digital Strategy
Digital Strategy
Digital Strategy
Digital Strategy
Our case studies
See how we’ve helped Australian brands like yours achieve their goals:
Wisr
Wisr
Wisr
Australia's First Neo-lender & Fintech Leader
Australia's First Neo-lender & Fintech Leader
Sydney-based, national brand
Sydney-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
Launching Australia's top fintech app to #10 on the iOS App Store in our first month, we helped them grow into a $98 million company with 120 person strong team in 5 years.
Launching Australia's top fintech app to #10 on the iOS App Store in our first month, we helped them grow into a $98 million company with 120 person strong team in 5 years.
Achievements:
Achievements:
60,000+ credit score applications in 2 years
60,000+ credit score applications in 2 years
2,500+ new loan applications generated
2,500+ new loan applications generated
193% YoY growth across their 3 brands
193% YoY growth across their 3 brands
Hub Australia
Hub Australia
Hub Australia
Premium Coworking & Event Spaces
Melbourne-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
From launching and promoting over a dozen locations, to navigating the pandemic, we're a proud partner in Hub Australia's long term growth.
Achievements:
Achievements:
11 new locations successfully launched in 4 years
Thousands of new signups nationally across 5 states
No. 1 coworking brand across Google, Meta & offline
Prologue by NIDA
Professional Development for Gen Z/Millenials
Sydney-based, national brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
Brand Development
Brand Development
We worked in partnership with NIDA to help them launch Prologue by NIDA, their first original brand and product offering in-market, across paid ads, socials, PR and more.
Achievements:
Achievements:
Featured on Pedestrian, Sydney Herald and The Morning Show
Successful Influencer, PR & Digital Ad campaigns
Drove sales and demo inquiries nationally
Programa
Programa
Programa
Beautiful Software For Interior Designers & Architects.
Beautiful Software For Interior Designers & Architects.
Melbourne-based, international brand
Melbourne-based, international brand
Digital Strategy
Digital Strategy
Paid Ad Management
Paid Ad Management
Brand Development
Brand Development
Since launching during lockdown in 2020, thousands of architects, designers and brands have joined us to help reshape the future of the A&D industry.
We worked to launch Programa in-market across the US and Australian markets across a range of paid ad chanles and campaigns, connecting with both users and brands to create an end-to-end marketplace and platform to unlock the A&D industry.
Since launching during lockdown in 2020, thousands of architects, designers and brands have joined us to help reshape the future of the A&D industry.
We worked to launch Programa in-market across the US and Australian markets across a range of paid ad chanles and campaigns, connecting with both users and brands to create an end-to-end marketplace and platform to unlock the A&D industry.
Get started with expert Google Ads
management today
Move toward a more reliable Google Ads setup for your SEM campaigns and results.
Our Expertise
Start transforming your SaaS marketing today with Formulaik’s proven framework.
Paid Ads
Meta
Strategy
Tiktok
Landing Page
Lead Generation
Copy
Analytics
Management
Creative
Formulas
Your success is our success!
Here’s what our clients have to say about working with us.
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“The Formulaik team helped us scale our brand and app platforms reaching tens of thousands of new customers.”
James Goodwin
Wisr
Chief Marketing Officer
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
“We have been happily working with the Formulaik team for years now, they have been pivotal to our growth as a business - we would be lost without them!"
Amy Green
Hub Australia
National Marketing Manager
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
"Formulaik are a pleasure to work with. They are a team of smart, creative, hard-working and passionate individuals and we highly recommend working with them.”
Sheree Rubinstein
One Roof
Founder
5.0 on Google
5.0 on Google
5.0 on Google
5.0 on Google
5.0 on Bark
5.0 on Bark
5.0 on Bark
5.0 on Bark
5.0 on LinkedIn
5.0 on LinkedIn
5.0 on LinkedIn
5.0 on LinkedIn
FAQs
FAQs
FAQs
FAQs
Got questions? No problem! If you cant find the answer here feel free to get in touch.
Got questions? No problem! If you cant find the answer here feel free to get in touch.
Got questions? No problem! If you cant find the answer here feel free to get in touch.
Got questions? No problem! If you cant find the answer here feel free to get in touch.
What sets Formulaik apart from other marketing agencies?
How quickly will we see improvements?
Most accounts see measurable improvements within the first 2-3 months as data quality improves and wasted spend is removed.
Do you work with in-house teams?
What budget sizes do you work best with?
Do you just do Google Ads?
What sets Formulaik apart from other marketing agencies?
How quickly will we see improvements?
Most accounts see measurable improvements within the first 2-3 months as data quality improves and wasted spend is removed.
Do you work with in-house teams?
What budget sizes do you work best with?
Do you just do Google Ads?
What sets Formulaik apart from other marketing agencies?
How quickly will we see improvements?
Most accounts see measurable improvements within the first 2-3 months as data quality improves and wasted spend is removed.
Do you work with in-house teams?
What budget sizes do you work best with?
Do you just do Google Ads?
What sets Formulaik apart from other marketing agencies?
How quickly will we see improvements?
Most accounts see measurable improvements within the first 2-3 months as data quality improves and wasted spend is removed.
Do you work with in-house teams?
What budget sizes do you work best with?
Do you just do Google Ads?